Brand Partnerships & Strategy Lead

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.

About the team

The Brand Marketing team's mission is to elevate the Stripe brand and build lasting affinity. Our mandate is to be the force multiplier of the brand and elevate our presence around the globe. We do this through uniquely ownable campaigns, partnerships, brand activations, and relevant storytelling—so we can connect with more people in deeper, more resonant ways.

What you'll do

You'll "quarterback" the most high-visibility Stripe partnership ecosystems, specifically our flagship associations within golf and soccer. You'll be responsible for translating contractual rights into unique brand activations and integrated campaigns that showcase our technology in action. While our field teams handle physical event activations, you'll own the overall marketing strategy, rights negotiation, and brand storytelling. You'll manage senior-level relationships with flagship partners, establish scalable operating models, and measure the halo effect of these partnerships on global Stripe growth.

Responsibilities

• Strategy and portfolio architecture—Define the overarching strategy for our golf and global football platforms. Identify opportunities to expand Stripe representation beyond traditional logo placement into deep brand and product-led storytelling.

• Flagship partner management—Lead senior-level ownership of key relationships (e.g., professional soccer clubs and major golf tours). Shape rights development and long-term value creation, ensuring Stripe products are integrated to support enterprise storytelling.

• Integrated brand and cross-channel storytelling—Lead the design and execution of multi-channel campaigns that turn partnership assets into world-class narratives. Advocate for creative choices that favor precision and insight over volume and cliché, ensuring our brand presence is as high-craft as our products.

• Cross-functional orchestration—Establish an operating model across Brand, Comms, Field Marketing, Sales, and Product. Ensure partnerships are not siloed but are actively fueling awareness, demand generation, and sales goals.

• Commercial negotiation and renewals—Lead strategic input into negotiations to secure differentiated assets. Work with legal and finance to ensure our investments stay ahead of market trends.

• Measurement and optimization—Partner with research and finance teams to establish measurement frameworks that track brand health (awareness and sentiment) and down-funnel outcomes (pipeline impact).

• Autonomy and creative problem solving—Start work from a place of ambiguity, proactively building the "playbooks" that allow these partnerships to scale globally across different regions.

Who you are

Minimum requirements

• 8+ years of brand partnership or sponsorship marketing experience

• Proven experience managing high-visibility global sponsorships and significant budgets

• Demonstrated success in leading senior-level external relationships and cross-functional internal teams

• Strong communication and influencing skills, with the ability to "quarterback" complex marketing campaigns and partnership deals

• Experience at a high-growth tech company (FinTech or SaaS preferred)

Preferred qualifications 

• Experienced cross-functional leader—Strong track record in brand partnerships or campaign marketing, specifically leading complex, multi-stakeholder workstreams independently

• Strategic thinker—Able to see the "big picture" and connect partnership goals to the Stripe mission of increasing the GDP of the internet

• High creative bar—You have a high degree of brand taste. You know how to make a partnership feel authentic to your target audience while still appealing to a global sports fan base.

• Integrated campaign lead—Deep expertise in planning and running high-impact, multi-channel campaigns. You know how to use paid media, social, and owned channels to amplify a physical activation into a global digital moment.

• Partnership and commercial expert—Proven ability to manage high-stakes properties (e.g., sports, entertainment, or tech) and multi-million-dollar resource allocations, with a keen eye for contractual rights and value creation

• Measurement-minded—Able to define meaningful brand key performance indicators and demonstrate how partnerships positively impact brand health, demand, and sales efficiency

• Collaborative communicator—Skilled at navigating complex internal organizations and influencing senior stakeholders across different functions

• Comfortable with ambiguity—Thrive in fast-growing environments, taking ownership to move projects forward and building scalable "playbooks" where they don't yet exist

Department: 2324 Brand Marketing