Senior Consumer Insights Analyst
Job Description
What is the job purpose?
• Independently execute and own key components of marketing research projects, from project setup and analysis through interpretation, reporting, and delivery.
• Transform complex research and market data into clear insights, implications, and recommendations, developing compelling stories that address our clients' business questions.
• Act as a trusted project partner to Client Consulting teams, proactively identifying issues, opportunities, and solutions throughout the project lifecycle.
• Contribute to strong client relationships and repeat business by consistently delivering high-quality work and demonstrating a strong understanding of client needs and business context.
• Provide guidance and coaching to Analysts and more junior team members, supporting quality, consistency, and capability development across the team.
Responsibilities
When you join the SA&I; team, you’re signing up for an experience that requires flexibility, curiosity, ownership, and passion.
• Independently manage and execute projects or significant project workstreams across a variety of clients and countries, ensuring agreed-upon milestones, timelines, and quality standards are met.
• Take ownership of the quality of client deliverables, working in partnership with Client Consulting teams and proactively identifying and resolving potential issues.
• Analyze and interpret research results, connecting multiple data points and sources to identify meaningful insights and business implications.
• Develop compelling reports and presentations, moving beyond data reporting to articulate clear narratives, conclusions, and actionable recommendations.
• Exercise judgment in determining the most relevant analyses and approaches needed to answer client business questions.
• Play an active role in client discussions and presentations, confidently explaining findings, responding to questions, and contributing to conversations around implications and recommendations.
• Develop a strong understanding of clients' businesses, categories, and markets to bring relevant context to analyses and recommendations.
• Review the work of junior team members and provide constructive guidance, helping ensure analytical accuracy and high-quality outputs.
• Coach and support Analysts and other junior colleagues in developing their research, analytical, storytelling, and project-management capabilities.
• Collaborate effectively with cross-functional and multi-country teams, ensuring strong communication and coordination throughout project delivery.
• Identify opportunities to improve the efficiency, consistency, and scalability of project execution and deliverables.
• Support special projects, knowledge-sharing activities, and thought leadership initiatives.
Requirements
Function: General Business
Experience Level: Mid-Senior Level