Product Manager / Sr. Product Manager

As a Product Manager – Drive Technologies, you will play an important role in driving the success of our North American portfolio by leading product strategy, development, and lifecycle management across a key product category. 

In this role, you will be responsible for identifying portfolio gaps, defining product roadmaps, and executing new product introductions using user-centric methodologies (UX), competitive benchmarking, and structured development processes (e.g., stage gate). Your ability to blend strategic thinking with operational execution will directly contribute to market growth, brand differentiation, and business performance.

Key Responsibilities

• Lead the strategic management of the product portfolio, owning the full lifecycle from concept to phase-out. Define and execute product roadmaps aligned with business goals, market needs, and OE benchmarks.
• Drive growth through market intelligence, identifying gaps and opportunities via customer insights, competitive analysis, coverage studies, and vehicle application trends. Translate findings into actionable plans for program expansion and new product development.
• Develop business cases and financial justifications for product introductions and lifecycle decisions. Monitor key performance indicators (revenue, margin, coverage, P&L;) to ensure business targets are met.
• Ensure data and technical accuracy, maintaining up-to-date product specifications, OE cross-references, catalog information, and differentiators that support marketing and sales effectiveness.
• Collaborate cross-functionally with global and regional teams including Engineering, Sales, Marketing, Purchasing, Logistics, Quality, and Manufacturing to ensure smooth product launches, inventory health, and high service levels.
• Support marketing and branding initiatives, delivering product positioning, technical content, and supporting go-to-market strategies that enhance customer experience and brand presence.
• Lead issue resolution, including quality claims and logistics challenges, using structured methodologies like 8D in partnership with Engineering and/or Quality Departments.
• Act as a subject matter expert and team collaborator, sharing insights, supporting colleagues, and contributing to continuous improvement and innovation across the organization.

Function: Product Management
Experience Level: Mid-Senior Level