Commercial Sales Director
Job Description
Freshworks is seeking an experienced Commercial Sales Director to lead a team of Commercial Account Executives driving new business revenue within our Commercial customer segment (250-500 employees).
Reporting directly to Mark Ripley, VP of Sales of Mid-Market and Commercial, this leader will manage a team of individual contributor sales representatives, with direct responsibility for day-to-day execution, coaching, and performance against pipeline conversion, forecast accuracy, and revenue targets.
This is a front-line sales leadership position requiring someone who has directly managed and developed individual contributor reps in a SaaS sales environment, and who thrives in a hands-on, in-the-field coaching role.
The ideal candidate combines strong sales fundamentals with hands-on coaching ability. They can set clear expectations, develop AEs’ skills, manage day-to-day execution, and partner across the organization to help the Commercial segment scale.
What You'll Do
• Lead, coach, and develop a team of Commercial Account Executives, establishing a high bar for performance, accountability, and execution.
• Execute Freshworks’ Commercial sales strategy within your team, aligned with broader North America and company growth objectives.
• Own revenue performance for your team, including pipeline generation, forecasting, deal execution, productivity, and quota attainment.
• Actively participate in and support deals including joining customer calls, reviewing proposals, and helping reps navigate objections and close business.
• Establish strong pipeline inspection and forecasting discipline within your team, providing clear and accurate visibility into performance, risks, and opportunities.
• Recruit, hire, onboard, and retain top sales talent as your team grows.
• Partner closely with Marketing, Solution Engineering, Customer Success, Revenue Operations, and other functions to support your team’s execution.
• Drive consistent use of sales process, methodology, and tools (e.g., Salesforce) across the team.
• Provide ongoing coaching and skill development to reps at all experience levels, from ramping new hires to seasoned individual contributors.
• Foster a positive, high-energy team culture that supports collaboration, accountability, and growth.
• Represent your team within the broader Commercial sales leadership organization and contribute to territory planning, headcount planning, and go-to-market execution.
Requirements
Function: Other
Experience Level: Director