Principal Product Marketing Manager
Job Description
As Staff Marketing Specialist for U.S. OEMs, you will drive design-wins and revenue growth for our HPAC product portfolio across leading Enterprise and Networking OEM accounts. Working directly with customers and partnering with Sales, Field Applications Engineering (FAE), and Product Management teams, you'll identify market opportunities, support business development activities, and help establish Renesas as a trusted power management partner for AI, data center, and networking applications.
Key Responsibilities
Customer Engagement & Business Development
Engage directly with U.S. Enterprise and Networking OEM customers to understand requirements, identify design-win opportunities, and drive revenue growth. Build and nurture trusted relationships with key technical and procurement stakeholders. Support executive-level engagement and provide customers with technical and commercial guidance throughout the sales cycle.
Cross-functional Support & Collaboration
Work closely with Sales, FAE, and Product Management teams to align resources around customer needs and design-win opportunities. Coordinate product promotion and business development activities across assigned accounts. Ensure effective communication and information flow between customer teams and internal Renesas stakeholders.
Market & Competitive Intelligence
Monitor competitive landscape, market dynamics, and design windows across assigned OEM accounts. Analyze market trends and communicate findings to Product Management and leadership. Identify segment-specific opportunities and recommend strategies to strengthen Renesas' market position.
Marketing Collateral & Customer Communication
Develop and maintain customer-facing materials—presentations, competitive analysis, technical application notes, and training resources—that clearly communicate Renesas' value proposition. Tailor messaging for technical and business audiences.
Design-Win Execution
Support design-win identification and pursuit across your assigned OEM account portfolio. Track pipeline, track progress against targets, and work with teams to remove barriers to closing designs. Report status and results to management.
Requirements
Function: Engineering
Experience Level: Mid-Senior Level