Category Director
Job Description
Welcome to the Traegerhood:
Our business is BBQ, and business tastes good. Traeger invented the wood pellet grill over 30 years ago, and we’re fanatics who are dedicated to bringing people together to create a more flavorful world. From our headquarters in Salt Lake City, we work tirelessly to provide a world-class experience to our customers, retailers, and especially our employees. If you’re a team player who’s dedicated to delivering top-quality results every day, then we want you to come cook with us.
What You’ll Do:
Traeger is seeking a Category Director to join our team. In this role, you will report to our VP of Product and will be accountable for owning the in-line, cross-channel product mix plan and partnering with Program Management to deliver products that drive exceptional business results. As our Category Director, you will create long-term product roadmaps, set product quality and cost goals, and drive profitable growth. You will also work with cross-functional marketing and sales teams to create and deliver exceptional products to market.
How You'll Help Us Win:
• Develop and execute global product innovation strategies for new categories and existing products
• Lead our global category innovation efforts to ensure that the product roadmap meets consumer needs in specific channels in the coming years
• Contribute in costing analysis to determine optimal product effectiveness
• Own product quality for the product line
• Set overall MSRP strategy for category products, both consumer and trade
• Own product transition and inventory for new product introductions
• Conduct business performance analysis, including revenue, volume, product margin, category gap analysis versus competition, and effective balance of sale (good, better, best)
• Initiate frequent interaction with consumers and trade to monitor performance and collect market and competitor data
• Prioritize and manage 3rd party product development partners
• Assist sales teams in developing and maintaining relationships with retailers and trade partners
What You'll Need To Succeed:
• Bachelor's in Business, Marketing, or related discipline
• Minimum 7 years of experience in product development or marketing within the durable industry and/or consumer package goods is required. Durable industry experience is preferred
• Firm grasp of marketing methods and processes to ensure growth
• A proven ability to develop and launch new products
• Confidence in actions and decisions to help drive a successful product launch
• Analytical, financial, and computer competence
• Ability to manage relationships
• Strong consumer focus
• Exceptional communicator with strong interpersonal skills
• Impeccable presentation skills
• Excellent analytical skills and the ability to negotiate
• Insatiable appetite to meet and exceed revenue, margin, and volume goals
• In-depth knowledge of products and brands
• Ability to manage multiple projects simultaneously
Why You Will Love Working Here:
• Be part of the most disruptive force in outdoor cooking
• Join a true team working towards a common goal
• Culture of risk-taking, innovation, & quality
• So. Much. Food.
• Have an outdoor lover’s paradise in your backyard
• Full medical/dental/vision package to fit your needs
• 401k to help you plan for the future
• Tuition reimbursement
• Individual professional development programs & initiatives to help you grow professionally
• Great discounts on all things Traeger
• Did we mention all the food?
Traeger may use AI tools for resume-screening purposes.
Requirements
Department: Product