Manager - Product Marketing - (US Shift)
Job Description
Job Summary
• We are looking for a Manager-Product Marketing to lead product positioning, messaging, and go-to-market strategies.
• The role involves driving product launches, enabling sales with impactful content and competitive insights, supporting upsell and cross-sell initiatives, gathering customer feedback, and collaborating with cross-functional teams to maximize product adoption and growth.
Key Responsibilities
• Own product positioning, messaging, and go-to-market plans
• Drive upsell/cross-sell campaign strategy with the Retention & Renewal Lead
• Work closely with the ISRs and SDRs to refine their pitch
• Enable sales with collateral and competitive insights
• Lead cross-functional product launch planning and execution
• Conduct regular competitive analysis and share findings with leadership
• Gather customer insights to inform messaging and roadmap input
• Maintain sales enablement materials and battlecards
• Partner with the ABM Manager on account-specific messaging
• Track and report on launch performance and adoption metrics
• Train sales and customer-facing teams on new product messaging
Required skills
• 4-6 years experience in product marketing in B2B SaaS space
• Experience with positioning, messaging, and launches
• Strong collaboration skills with product and sales teams
• Experience conducting competitive and market research
• Comfortable creating sales enablement materials
• Hands on CRM experience is a must
• Should have handled marketing at varied scale
Shift timing : 5.00 PM - 2.00 AM
Why Adit?
• We are a fast-paced organization in a phase of sustained, strategic scale and expansion.
• We offer remote opportunities with Flexible work schedules for better work-life balance.
• Group of 700+ Agile, Smart, and Dynamic IT Professionals.
• Supportive and collaborative work environment.
• Great working and learning environment
Requirements
Department: Corporate Marketing Team
Experience: 4-6 years
Posted: 2026-08-03T10:22:46.693Z