Content Marketing Manager at Dr Reddy's Laboratories | Job-Scouts.com

Content Marketing Manager

Dr Reddy's Laboratories
full-time manager Princeton, NJ, United States · More jobs in Princeton, New Jersey, United States
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Job Description

Help Shape the Future of Consumer Health

We're looking for a creative, curious, and hands-on content marketer to help bring our health and wellness brands to life.

This is a role for builders. You'll create content, experiment with new ideas and technologies, and help shape how consumers discover, learn about, and shop for products that support their health and wellbeing.

You'll work across multiple brands and channels, combining creativity, consumer insight, and AI-powered tools to create impactful content that drives engagement and business growth.

What You'll Do

Create Content That Gets Seen

• Develop original content across multiple consumer health and wellness brands.
• Create blog articles, website content, email campaigns, social posts, Amazon content, video scripts, and advertising copy.
• Turn consumer insights, trends, and complex health topics into engaging, easy-to-understand content.
• Adapt content across channels and formats to maximize reach and impact.
Use AI to Create Better Content, Faster

• Leverage AI and other creative technologies to accelerate content ideation, development, personalization, optimization, and repurposing.
• Stay current on emerging content, AI, and digital marketing tools.
• Identify opportunities to improve content effectiveness and team productivity through technology and automation.
Build, Collaborate, and Optimize

• Help shape each brand's voice and digital presence.
• Partner with agencies, creators, freelancers, and cross-functional teams to bring content to life.
• Manage influencers, affiliates and associated platformsH for content generation.
• Develop creative briefs and manage content workflows from ideation through approval and launch.
• Monitor performance and apply SEO, ecommerce, social, and analytics insights to continuously improve results.

Requirements

Function: Marketing
Experience Level: Associate

Location

Princeton, NJ, United States
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Content Marketing Manager Dr Reddy's Laboratories
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