Senior Director Product Analytics
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Job Description
• We are looking for a strategic, technically adept and savvy Sr. Director of Product Analytics (Usage & Adoption) to build and scale our understanding of how users engage with, adopt and derive value
from the ServiceNow AI Platform. This role will set the strategy and structure to execute multiple
high-impact programs using product telemetry across the product and customer lifecycle –
including governance, insights generation & activation and the development of data & AI products. By enabling smarter product decisions, improving our understanding of end-user experiences, and
supporting business growth through data, this role will Elevate Product Usage across the enterprise.
• Responsibilities
• Lead the measurement strategy for AI products – from usage to adoption to value
realization; standardize measurement funnels and enable end to end measurement from
token costs to token consumption
• Define the needs of telemetry governance and data quality across the ServiceNow product &
platform portfolio
• Define and enforce enterprise-wide standards for event tracking, metadata management, and
compliance
• Own the ‘single pane of glass’ for usage metrics and benchmarks across products and
customer use cases/ segments
• Deliver insights, scorecards & reporting and analytics for Product Management, UX/UI,
Engineering and Post-Sales teams
• Own product usage feature engineering for ML models and recommendation systems
• Deliver proactive and predictive insights to improve product adoption, growth and renewals
• Partner with business stakeholders and other analytics teams to evolve product usage
metrics, connect to business outcomes (adoption, value, renewals, upsell, cross-sell), define
and measure action plans
• Manage a team of Product Managers, Data Engineers, BI Developers and Data Scientists
Requirements
Department: Product
Function: Engineering
Experience Level: Not Applicable