Research Analyst, Consumer Insights
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Job Description
Research Executive, Consumer Insights in a member of SA&I; Customer Success, focusing on quantitative practice responsible for delivering high-quality research, driving consultative client engagement, and supporting the growth of the Quantitative customer success team across Thailand.
The Research Executive supports the design, execution, analysis, and reporting of market research projects. This role requires strong understanding of data analysis in quantitative research methodologies and the ability to translate data and consumer insights into meaningful actionable recommendations for clients. The incumbent will work closely with managers, operational stakeholders, to facilitate the project from beginning to end.
Project Management
• Assist in the end-to-end management of quantitative research projects, focusing mainly on FMCG industry.
• Coordinate with internal teams, fieldwork operations, data processing team and external partners to ensure smooth project execution.
• Monitor project timelines, budgets, overall execution and deliverables.
• Support questionnaire development and research materials.
Data Analysis & Insights
• Conduct data checking, cleaning, and validation.
• Analyze survey and consumer data using Excel, SPSS, or other analytics tools.
• Identify key findings, trends, and actionable insights.
• Develop compelling charts, tables, and data visualizations.
Reporting & Storytelling
• Support the preparation of reports, presentations, and client deliverables.
• Translate data into meaningful business implications and recommendations.
• Ensure accuracy and quality of all outputs.
Client & Stakeholder Management
• Support client communications and project updates.
• Participate in client meetings and presentations.
• Build understanding of clients' business challenges and research objectives.
Continuous Learning
• Stay updated on market trends, consumer behavior, and research methodologies.
Contribute ideas to improve research processes and deliverables.
Requirements
Function: General Business
Experience Level: Mid-Senior Level