Professional Sales Representative - Oncology
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Job Description
Job Summary
Professional Oncology Specialist Representative is responsible for promoting oncology medications to healthcare professionals, The specialist oncology rep will be responsible for driving revenue growth and achieving sales objectives for the KZN territory. The role requires a scientifically astute and commercially driven professional who has existing partnerships with oncologists, haematologists and key oncology stakeholders. The successful candidate will combine strong oncology expertise, established customer relationships, analytical capability and excellent execution to maximize brand performance.
Responsibiltes
• Scientific and Oncology Expertise: Conduct evidence-based discussions with oncologists, haematologists and other relevant healthcare professionals, using current knowledge of oncology and haematology disease areas, treatment pathways, clinical evidence, protocols and the competitive landscape. Maintains up-to-date knowledge of Dr. Reddy’s products, approved indications, therapeutic areas, clinical data, competitor offerings and relevant market developments, and apply this knowledge to improve customer engagement and performance.
• Stakeholder Relationship Management: Build, maintain and expand trusted professional relationships with targeted healthcare professionals, oncology institutions, administrative stakeholders across the assigned territory. Identify and prioritise new and existing customers based on segmentation, treatment potential, business opportunity and strategic relevance. Respect and adhere to internal and external customer engagement SOPs.
• Territory Management: Develop and execute an effective territory call plan, achieving planned call frequency, coverage and quality standards across oncology institutions. Maintain accurate and current customer profiles, segmentation, call logs and territory information in the approved CRM system.
• Strategic Execution: Translate national brand and portfolio strategies into clear territory-level tactical plans, ensuring consistent use of approved materials, compliant messaging, positioning and execution. Plan and conduct approved CPD and scientific events in line with company policies, allocated budgets and agreed objectives.
• Commercial Execution: Drive demand generation, product availability, formulary inclusion and appropriate uptake of Dr. Reddy’s oncology portfolio within key accounts. Achieve assigned sales objectives by identifying growth opportunities, addressing performance gaps and executing agreed corrective actions.
• Data Analysis and Business Review: Analyse and interpret sales, customer, market and activity data to assess territory performance, identify trends and opportunities, and make evidence-based business decisions. Prepare and present regular business reviews that clearly communicate performance, insights, risks, opportunities, priorities and progress against the territory tactical plan.
• Market Intelligence: Provide timely, accurate and actionable field intelligence to Sales and Marketing, including competitor activity, customer feedback, access barriers, market dynamics and emerging opportunities.
• Digital Capability: Use Microsoft Office, CRM and other approved digital tools proficiently for territory planning, data analysis, customer engagement, reporting and follow-up.
• Compliance and Collaboration: Execute all responsibilities in accordance with Dr. Reddy’s policies, applicable industry requirements and approved promotional practices, while collaborating effectively with Sales, Marketing, Medical and other cross-functional stakeholders.
• Pharmacovigilance: Report product complaints, including adverse events and product technical complaints, as well as medical information queries for all DRL products, in accordance with internal processes.
• Administrative Duties: Managment of travel bookings. Sales expense managment and monthly expense reconciliation. Clear and professional comuication verbal and written. As an ambassador of DRL the encumbent must uphold scientific integrity, professionalism & commitment to patient care that is formed through communication, actions and stakeholder engagements. To report product complaints (adverse events & product technical complaints) and medical information queries for all DRL products as per internal processes.
Requirements
Function: Sales
Experience Level: Mid-Senior Level